Bachelor of Business Management | BBM

  • BBM it stands for Bachelor of Business Management.
  • The BBM Course is driven by corporate placements, developing Business leaders, who will have a strong grounding in functional expertise, and a global reach.
  • The BBM not only provides knowledge in Foundation subjects like Business Accounts, Business Mathematics, Business Economics but also on the core subjects like Finance, Marketing, EVS, Ethics & Law.
  • It also provides the students to choose a pool of subjects in Marketing & Finance.
  • It prepares the students through (02) compulsory internships for industry expertise & soft skill development.
  • It enhances the students leadership skills and become collaborative & competent leaders.
  • The students learn to step out of their comfort zone, giving an edge on the competitions.

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Key Information

  • Duration
    3 Years
  • Programme Code
  • Course Type
    Bachelor Degree
  • Mode of study
    Full time
  • Campus
    Vidyavihar - Mumbai
  • Institute

Programme Objectives

  • Is able to define business processes, their interactions and distinguish their specifics.

  • Is able to apply business structural planning principles, project activity methods in business management.

  • Is able to ensure organization's activities through sustainable development, quality and business ethics principles.

  • Is able to demonstrate entrepreneurial behavior by applying business ideas, generating business models techniques in business planning and business development opportunities and decision-making.

  • It enables the students to understand classical and modern marketing principles and market research methods.

  • Prepare students with capabilities and skills in areas of finance, and to make them capable of handling all kinds of financial risks.


Class participation, Presentation, Practical, Viva/ test, End Semester Exam, Role Plays, Debate and Case Study Method for each course.


Semester I Semester II
Principles of Marketing Business Environment Management
Corporate Accounting Cost Accounting
Technical Skills for Business Mathematics & Statistical Techniques
Business Economics Business Law
Professional Communication Skill - I Professional Communication Skill - II
Constitution & Public Policy Environmental Studies & Sustainability
Minor Elective (Any one) Minor Elective
The minor electives will be offered from the following domains :- Marketing, Management, Data Science, Web Designing, Cybersecurity, Accounting, Taxation, Finance, Financial Markets, Investment Banking, Commercial Data Science, Banking, Biotechnology, Mass communication, Embedded Systems and IoT.
Semester I Semester II
Core Course (CC) Core Course (CC)
Business Environment & Management Basics of Cost Accounting
Business Accounting Business Law
Business Economics Principles of Marketing
Business Statistics Business Mathematics
Skill Enhancement Course (SEC) Skill Enhancement Course (SEC)
Business Communication Skills Basics of Computers
Ability Enhancement Compulsory Course (AECC) Ability Enhancement Compulsory Course (AECC)
Business Demography & Environment Studies Business Ethics
Semester III Semester IV
Core Courses (CC) Core Courses (CC)
Organizational Behavior and Human Resource Management Strategic Management
Indian Economy Venture Development and Entrepreneurship Management
Export Import Procedure and Documentation Research Methodology
Skill Enhancement Course (SEC) Skill Enhancement Course (SEC)
IT In Management Corporate Communication
Electives - Finance Electives - Finance
Management Accounting Strategic Cost Management
Introduction to Financial Markets Financial Management
Electives - Marketing Electives - Marketing
Advertising and Sales Brand Management
Rural Marketing Consumer Behaviour
Semester V Semester VI
Core Courses (CC) Core Courses (CC)
Logistics and supply chain managemen Operations Research
Skill Enhancement Course (SEC) Skill Enhancement Course (SEC)
Internship based research project Event Management
Electives - Finance Electives - Finance
Direct Tax Indirect taxation
Strategic Financial Management Advanced financial accounting
Risk Management Technical Analysis of financial markets
Portfolio Management Commodity and Derivatives
Electives - Marketing Electives - Marketing
Service Marketing International Marketing
Media Planning and Management E-Commerce and Digital Marketing
Tourism Marketing Retail Management
Customer Relationship Management Sports Marketing

Graduate Attributes

  • Academic excellence
  • Analytical Thinking
  • Critical Thinking:
  • Creativity and originality
  • Engagement with the Society
  • Environmental Sensitivity
  • Leadership and team spirit
  • Professional Efficiency
  • Strong presentation & communication skills

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