Bachelor of Business Administration

In adherence with NEP, a student can opt to pursue this programme as 3 year regular degree or as 4 year Honours degree or as 4 year Honours with Research degree .

Bachelor of Business Administration or BBA is one of the most popular bachelor’s degree program after class XII. The BBA (Hons) program is Entrepreneurship driven. The program has rich, Foundation courses, Core courses, Electives and Enrichment courses and minor courses. It focuses on experiential learning, so that they contribute to the business areas that they are placed.

This program helps in nurturing every budding student to discover their innate abilities, strengths and work on their weaknesses. The students can take up various job roles as Consultants, Business analyst in Banking, Finance, Insurance, Retail, Digital Media, Research analyst, logistics & Human Resource. The Curriculum is shaped that the student is prepared for global, national and local needs.

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Key Information

  • Duration
    3 Year
  • Programme Code
    ST3180
  • Course Type
    Bachelor Degree
  • Mode of study
    Full time
  • Campus
    Vidyavihar - Mumbai
  • Institute

Programme Objectives

  • Graduates will be effective communicators. Graduates will demonstrate critical thinking skills

  • Graduates will be knowledgeable about ethical factors in the business environment

  • Graduates will be knowledgeable about the global business environment.

  • Graduates will be provided with the necessary skills to excel and to upgrade them in their workplace

Pedagogy

BBA at SVU has a well-qualified faculty, will be taught by academicians and eminent visiting faculties, resource persons from renowned colleges and industry experts with corporate domain and teaching and learning in BBM includes industry interface, global case studies. Field visit are arranged to understand the process and the working culture. Continuous mentoring of students for career advancements and coaching for entrance exams like CAT/CET. It hosts fully equipped classrooms where focused discussions, interactive study sessions, role play, presentations, debates, case studies are held as part of the future manager`s everyday work schedule.

Curriculum

 
 
Semester I Semester II
Core Course (CC) Marketing Core Course (CC)Marketing
Goods & Services Marketing Rural Marketing
Advertising Retail Marketing
Core Course (CC) Finance Core Course (CC) Finance
Corporate Accounting Cost Accounting
Financial Markets and Services Corporate Finance
Core Course (CC) Human Resource Management Core Course (CC) Human Resource Management
Human Resource Management Negotiations and Conflict Management
Organisational Behaviour Training and Development
Language (Any one) Language (Any one)
French French
German German
Italian Italian
Spanish Spanish
   
Management & Communication Skills Business and Professional Skills
Fundamental of Technical Skills Mathematics & Statistical Techniques
Business Economics Business Law
Constitution & Public Policy Environmental Studies & Sustainability
Minor Elective (Any one) Minor Elective
The minor electives will be offered from the following domains :- Marketing, Management, Data Science, Web Designing, Cybersecurity, Accounting, Taxation, Finance, Financial Markets, Investment Banking, Commercial Data Science, Banking, Biotechnology, Mass communication, Embedded Systems and IoT.
Semester I Semester II
Core Course (CC) Core Course (CC)
Quantitative Techniques- 1 Quantitative Techniques- 2
Skill Enhancement Course (SEC) Skill Enhancement Course (SEC)
Basics of Computers Business Environment
Enrichment Course - 1 (Any one) Enrichment Course - 2 (Any one)
French French
German German
Mandarin Mandarin
Ability Enhancement Compulsory Course (AECC) Ability Enhancement Compulsory Course (AECC)
Business Communication & Soft Skill Development Legal Environment
Marketing Electives Marketing Electives
Goods & Services Marketing Rural Marketing
Advertising Sports Marketing
Finance Electives Finance Electives
Business Accounting Financial Management
Introduction to Financial Markets Technical Analysis of Financial Markets
Human Resource Electives Human Resource Electives
Human Resource Management Negotiations & Conflict Management
Labour & Social Security Laws Training & Development
Semester III Semester IV
Core Courses (CC) Core Courses (CC)
Business Management and Organisational Behaviour Strategic Management
Business Research Methods Operational Research
Skill Enhancement Course (SEC) Skill Enhancement Course (SEC)
Management Information System Banking Regulations and Operations
Enrichment Course - 3 (Any one) Enrichment Course - 4 (Any one)
French French
German German
Mandarin Mandarin
Ability Enhancement Compulsory Course (AECC) Ability Enhancement Compulsory Course (AECC)
Environmental Studies and Sustainable Management Leadership, Ethics and CSR
Electives (Any one) Electives (Any one)
Marketing Marketing
Strategic Brand Management Consumer Behaviour and Consumer Insights
Customer Relationship Management Media Management
Finance Finance
Strategic Financial Management Cost Accounting
Risk Management Commodity and Derivatives Market
Human Resource Human Resource
Strategic HRM Talent Management and Competency Mapping
Human Resource Development Finance For HR Professionals
Semester V Semester VI
Core Courses (CC) Core Courses (CC)
Logistics and supply chain management Corporate Etiquettes and Image Management
Entrepreneurship Management and Business Planning Business Analytics
Skill Enhancement Course (SEC) Enrichment Course - 5 (Any one) Skill Enhancement Course (SEC) Enrichment Course - 6 (Any one)
French French
German German
Mandarin Mandarin
Ability Enhancement Compulsory Course (AECC) Minor Specialization (any one) Ability Enhancement Compulsory Course (AECC) Minor Specialization (any one)
Finance 4.0 Finance 4.0
Event management Event management
Marketing 4.0 Marketing 4.0
Internship based research project  
Electives (Any one) Electives (Any one)
Marketing Marketing
Retail Management International Marketing
Sales and Distribution Management E-commerce & Digital Marketing
Finance Finance
Strategic cost management Advanced Financial Accounting
Direct Tax Indirect Tax
Human Resource Human Resource
HR Accounting and Audit Global HR and Workforce Diversity
Performance Management and Career Planning Stress Management

Graduate Attributes

  • Academic excellence
  • Analytical Thinking
  • Critical Thinking:
  • Creativity and originality
  • Engagement with the Society
  • Environmental Sensitivity
  • Leadership and team spirit
  • Professional Efficiency
  • Strong presentation & communication skills

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